Sony announces pricing/availability of X900C and X910C series 4K Ultra HD TVs

Sony announces pricing/availability of X900C and X910C series 4K Ultra HD TVs

Sony has announced the pricing and availability details for its X900C and X910C series 4K Ultra HD TVs. At less than 0.2-inch in thickness, Sony's new 4K Ultra HD TVs combine an extraordinarily thin design with 4K clarity and stunning color.

According to Sony, the X900C is "thinner than a smartphone and is Sony's thinnest TV yet;" with the X910C being the thinnest TV of its size ever produced.

The X900C and X910C TVs are powered by Android TV; and give users the ability to stream apps and Android games to the TV seamlessly, either with an Android device or directly from the TV itself.

Sony commenced pre-sales on the X900C TV on Sunday, June 21; with full purchase availability starting in July. The X910C TVs are also scheduled to hit the markets this summer. Both the X900C and X910C TVs will be available at Sony stores; online at store.sony.com; Best Buy stores, bestbuy.com/SonyExperience; and Amazon.com/Sony.

Going by the pricing-related details announced by Sony, the cost of the new X900C 4K Ultra HD TV will range from $2,499 for the 55-inch model to $3,999 for the 65-inch models. In addition, there will also be a bigger 75-inch model -- the X910C 4K Ultra HD TV -- with a $5,499 maximum retail cost.