BMW likely to beat out Mercedes-Benz and Lexus for 2015 luxury sales crown
According to reports, BMW is apparently on track to sell the maximum number of luxury cars in 2015, beating out rivals Mercedes-Benz and Lexus.
In an indication that BMW will likely win the luxury sales crown for the year 2015, the automaker’s sales witnessed an increase of 3.2 percent for the month of November. The increase in sales has brought back BMW’s annual sales total to nearly 311,400 units; thereby marking a 4.4 percent improvement year-on-year.
Meanwhile, so far as the sales figures for Mercedes-Benz for November are concerned, the automaker’s sales recorded a 13 percent plunge during the month. As a result of the drop in Mercedes-Benz sales in November, the brand’s annual vehicles sales total stood at 308,885 units; underscoring a 4 percent year-on-year increase.
The sales of the Lexus brand in the month of November were close behind those of Mercedes. The yearly total of vehicles sold by Lexus was 303, 221 units, which was 12 percent more than the yearly total vehicles sold by the brand in 2014.
About BMW likely to win the 2015 luxury-car sales race, senior auto analyst Michelle Krebs -- from AutoTrader.com -- said that BMW has not only gained from the traditional strength of its 3 Series and other vehicles, but has also benefitted from strong entries like the X3 in the currently-booming SUV segment.
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